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No Need To Worry, Activision Hasn’t Changed Blizzard


Activision Blizzard came to fruition as the result of a merger between Activision and Vivendi Games back in 2007 (with the deal officially closing in 2008). Since the merger was announced, Blizzard fans have been concerned about the business mentality of the developer now that it is associated with Activision.

The most obvious example of this supposed mentality shift is in regards to StarCraft II. As it stands, StarCraft II will be made up of three individual games, with each game release being associated with an original campaign (one for each race–Terran, Protoss and Zerg). Many fans believe this was not Blizzard’s original plan for the sequel, but is instead the result of pressure from Activision.

However, Michael Ryder of Blizzard Entertainment is determined to clear the air of these rumors. The VP of International Operations said the following,

“Since we had our merger with Activision, it hasn’t changed anything at Blizzard. We make the same decisions in the same way we always have, and the relationship with Activision hasn’t changed that.

For Blizzard, our culture is extremely important. It is actually the basis for how we do what we do. We have a really strong culture that has a number of values that we share with our offices around the world. That culture, those values, binds us together and it defines the way we want to behave.”

What do you think are the long-term effects of the Activision Blizzard merger? Has Blizzard been corrupted by Activision? Or is Ryder being sincere in his explanation?

Merger with Activision “hasn’t changed anything”, says Blizzard [GamerZines]

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7 Comments
  • Dante dragonquestking
    July 27, 2010
    Reply #1

    Still waiting for blizzard to be screwed by activision.

    Thumb up 1 Thumb down 0

    • Tovan Tovan
      July 27, 2010
      Reply #2

      Even if Blizzard does get screwed by Activision, they have enough money that they don’t have to care. :P

  • Zero OmegaWave
    July 27, 2010
    Reply #3

    Activision ruins everything. End of story. It’s like 4Kids Entertainment and Anime.

    Thumb up 1 Thumb down 0

  • cynicalbrit cynicalbrit
    July 27, 2010
    Reply #4

    Avoiding corruption in a deal with Activision is impossible, but i think Blizzard have minimized corruption wel..

    Thumb up 1 Thumb down 0

  • Mistadadio Mistadadio
    July 27, 2010
    Reply #5

    In my opinion Activision didn’t influence Blizzard to do anything….they know how to make a game so I’m not worried about it.

    Thumb up 0 Thumb down 0

  • swatmaster68 swatmaster68
    July 27, 2010
    Reply #6

    It is hard for me to believe what someone says when they are talking about the people who sign the paychecks.

    Thumb up 0 Thumb down 0

  • xDSJxPyro xDSJxPyro
    July 27, 2010
    Reply #7

    Well I would just love who came up with the RealID, I don’t think Activision is influencing them that much, but I am sure they have taken some things from Activision.

    Thumb up 0 Thumb down 0


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